Personas to Inform Biomedical Data Products
Personas are fictionalized representations of different roles around the Fred Hutch Cancer Center. They depict the key tasks and challenges that FHCC staff perform, as well as hopes for how things could be improved in a future state. Personas help anchor product design to user needs.
The Human Computer Interaction group in the Data Science Lab is creating personas to describe common data problems at Fred Hutch. This work continues the needs assessment done in 2023.
How are we doing this work?
We are conducting ongoing research using a mix of qualitative and quantitative methods to understand user needs, including interviews, usage analytics, and evaluative methods.
Help us understand your data infrastructure needs
Although personas are primarily internal documentation of user needs, we are making ours public so that YOU can help us improve our understanding of data infrastructure and tooling needs around Fred Hutch.
Our personas are a work in progress and may evolve somewhat over time. They do not represent everything we have learned, but if you have any suggestions for improvement, we would love to hear from you. If you see a missing problem area, a factual inaccuracy, a role that you think is not captured that should be – email us at data@fredhutch.org or fill out this form. If you prefer, you can also submit a comment via a github issue.
A big thank you to members of the FHCC community who have already helped us develop these personas, including members of the clinical analytics and financial analytics teams, DaSL team members who collaborated closely in creating them, and other helpful individuals!
Current personas by problem area
We group our personas by general problem area below.